Where data, marketing, and sales professionals come together
Read more
In the ever-evolving landscape of industrial manufacturing, the challenge of identifying high-value leads is a constant struggle. As we discussed in our previous blog post, understanding the total addressable market…
In today’s competitive market landscape, businesses are in constant pursuit of data-driven strategies to stand out. Firmographics, an essential component of market research, empowers organizations with crucial insights, enabling them…
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in…
An introduction to AI explainability; why should you trust your model? Explainable artificial intelligence (XAI) is the process of understanding how and why a machine learning model makes its predictions….
If you missed the fascinating “Banking, Risk Management, and AI” panel at the Ai4 virtual conference, read on for a quick summary of what was discussed. Understanding and managing risk…
3 steps to instantly generate audiences Are you eager to start an analytics project, but don’t think you have the data you need? Get going quickly with Explorium and instantly…
In the vast expanse of today’s digital universe, data is both a beacon of opportunity and a formidable challenge. Much like explorers navigating the uncharted waters of old, modern businesses…
How the right external data can fuel machine learning for consumer insights. The consumer goods industry has changed significantly in the past few decades, fueled by increasing technological development and…
What is B2B contact data? B2B contact data is the business contact information of employees, including job titles, email id, and phone numbers. This data is part of sales intelligence…
Data Matching Definition Data matching, also known as record linkage, refers to the process of comparing two sets of collected data, typically via advanced machine learning algorithms or by programmed…
What is weather data? Weather data provides information about the weather and climate of a region. It tracks patterns and predicts trends. Weather refers to short-term atmospheric conditions of a…
What is Data Enrichment? Data fuels modern businesses and enables leaders to make precise, evidence-based decisions rather than guessing or speculating. Many organizations are preparing for the future by acknowledging…
