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Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
Why Predictive Prospecting Matters to Manufacturing Leaders?
In the ever-evolving landscape of industrial manufacturing, the challenge of identifying high-value leads is a constant struggle. As we discussed in our previous blog post, understanding the total addressable market…
What is Firmographic Data?
In today’s competitive market landscape, businesses are in constant pursuit of data-driven strategies to stand out. Firmographics, an essential component of market research, empowers organizations with crucial insights, enabling them…
Easily Enrich Company Data with Explorium’s Google Sheet Formula
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in…
Explorium Named a Cool Vendor by Gartner
Today, we are proud to share some exciting news. Explorium’s external data platform that automatically discovers thousands of relevant data signals and uses them to improve analytics and machine learning,…
How To Power Your BI and ML with External Data, Pain Free
Companies today understand the value of external data and the need to look beyond their four walls to get the data required for accurate predictive models. This is especially true…
Explorium closes $75M Series C Amid Soaring Demand for External Data
Three years ago, we looked at the entire analytics technology landscape, and we took a bet. Over the last decade, we have witnessed analytical tools and capabilities becoming commoditized, open…
In-Store Data
What is in-store data? In-store data presents information about retail businesses in-store activities and metrics such as footfall traffic (people counting), customer behavior, sales data, customer buying patterns, and product…
Debugging PySpark with PyCharm and AWS EMR
Have you ever found yourself developing PySpark inside EMR notebooks? Have you ever found yourself debugging PySpark locally, but wanting to run it over a real and big data set…
Should you attend the Gartner Data & Analytics Summit? (Yes, you should)
When it comes to virtual events, two things are universally true. One, we’ve seen it all this year: the awkward, the intimate and everything in between. Two, we’re all various…
Explorium Launches Complete External Data Enrichment for Brand New Business Breakthroughs (Signal Studio)
Whatever your business challenge, you’ll need data you can rely on to solve it. It’s highly unlikely that the data you have in-house offers the scope or relevance you need….
How Do You Choose An Alternative Data Provider For FinTech Use Cases ?
Finding the right vendor for alternative data is really hard. Each has their own processes and schema, down to the format the datasets are provided in and the mode of…
Building Trust with Data Security – Why Explorium got ISO/IEC 27701 certification
Few types of regulation have ever proved to be as far-reaching or game-changing as GDPR. Pretty much any organization in the world with an online presence is subject to the…