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Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
Why Predictive Prospecting Matters to Manufacturing Leaders?
In the ever-evolving landscape of industrial manufacturing, the challenge of identifying high-value leads is a constant struggle. As we discussed in our previous blog post, understanding the total addressable market…
What is Firmographic Data?
In today’s competitive market landscape, businesses are in constant pursuit of data-driven strategies to stand out. Firmographics, an essential component of market research, empowers organizations with crucial insights, enabling them…
Easily Enrich Company Data with Explorium’s Google Sheet Formula
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in…
Asking the Right Questions: How Machine Learning Improves Your Insights
A good data scientist is a bit like a good journalist: they know how to ask questions so precise and to the point that there can be no vague, misleading…
How to Navigate the New Data Science and Machine Learning Landscape
We’re living through unprecedented times. Until this moment, organizations were successfully using data science models, machine learning, and other types of AI across the funnel to gain visibility throughout their…
The Three Skills You Need to Instill in Your Data Science Team
Data science and AI have enormous potential to make your organization run more efficiently and profitably. They can be used to optimize processes, identify emerging risk and fraud attempts, spot…
How Dynamic Risk Modeling Gives Your Detection a Boost
It’s not an overstatement to say that detecting risk is a tough task, even with the best technology available. The changing face of fraud, supplier risks, cyber crimes, and a…
Why You Need Data Catalogs, Not Databases
Congratulations! You’ve embraced machine learning and data science and your organization is well on its way to building a system that helps you deploy predictive analytics for greater insights. You’ve…
Where’s the ROI? Demonstrating the Value of Data
In today’s business world, data means a lot of things to a lot of people. It’s a means to an end, a treasure trove of insights, and even the currency…
B2B Marketing Fit Data
What is B2B Marketing Fit data? B2B marketing fit data is a set of static data that helps organizations define if a contact or lead is a good fit in…
Employment Data
What is employment data? Employment Data typically includes labor force statistics and employee information such as name, employer, position, address, number of hours, salary or payroll information, employment rates, and…
Could Walter White and Marty Byrde Fool The Best Risk Models?
Crime doesn’t pay — any TV cop will tell you that much. But, what about their counterparts — those slick TV criminals that, season after season, manage to elude the…