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Explorium's Data Insights Blog
Where data, marketing, and sales professionals come together
What is Firmographic Data?
In today’s competitive market landscape, businesses are in constant pursuit of data-driven strategies to stand out. Firmographics, an essential component of market research, empowers organizations with crucial insights, enabling them…
Easily Enrich Company Data with Explorium’s Google Sheet Formula
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in…
How we build no-code Data Enrichment Pipelines
How a configuration-based, no-code approach enabled Data Engineers to deploy pipelines faster and focus on data quality. What is a Data Enrichment Pipeline? Data enrichment is a process where data…
Explorium updates – February 2023
Significant enhancements to the platform and data, allowing you to automatically discover impactful attributes based on your own data and drive powerful predictions. Read on to learn about the latest…
Using Explorium to Score and Export Data
This is the third installment in a series of blog posts describing how Explorium can help businesses identify their ideal clients. In this post, we will look at scoring and…
Identify Your ICP and Prioritize Optimal Leads
Knowing which businesses to target for their conversion potential means knowing whether and to what degree they meet your ICP – ideal customer profile. Some CPGs (consumer packaged goods corporations)…
Explorium updates – January 2023
2023 has just started – but we already have some exciting news for you. Read on to learn about the latest product and data developments from Explorium. Website keywords filter…
Tapping the Untapped Businesses in Your TAM
A fundamental challenge CPGs (consumer packaged goods corporations) contend with is how to best identify relevant target businesses in their TAM (total addressable market)? Is it by extracting a list…
Enrich Emails Addresses with Explorium’s Google Sheet Formula
Do you want to quickly enrich your email data with additional information? The ENRICH_EMAIL formula in Google Sheets can help you easily retrieve a variety of information about an email…
Analyze Companies Growth with Explorium’s Google Sheet Formula
Want to gain insights into the growth of various departments at multiple companies? The ENRICH_GROWTH formula in Google Sheets can help you quickly access quarter-over-quarter (QoQ) growth data. By using…
Easily Enrich Company Data with Explorium’s Google Sheet Formula
Are you tired of manually searching for company information online? Fear not, because we have a solution for you. In this post, we’ll introduce you to a powerful formula in…
Using Explorium to Filter and Enrich Search Results
This is the second installment in a series of blog posts describing how Explorium helps businesses find their ideal clients. In the first post, we saw how entering basic search…