In 1969, a union plumbers passion for bathing and serving others sparked a movement and devotion to changing lives through Experiential Bathing. Today, a mission to revolutionize bathing and the businesses we serve is fueled by sharing innovative products in a way that inspires and grows involvement. Our special sauce is our 360-dregree approach to Experiential Bathing. Branders, as we are affectionately referred to, are a group of professional bathing space designers, craftspeople, repair technicians, installers, educators, distributors, inventors, and bathers, who are wholly devoted to understanding everything there is to know about our industry. We harness our expertise and share it with like-minded resellers. Our knowledge is our uniqueness, and we yearn to share it with you. Manufacturers if you thirst to share your products with the leading bathing reseller network in North American, you will not find a more carefully constructed and capable ecosystem to distribute and support your innovations Distributors If you wish to grow your involvement in positively impacting lives through bathing, and serving some of the most passionate consumers we know, you will not find a more comprehensive and vested approach to supporting your business Experiential Bathing, as we fondly refer to it, is bathing with intention and focus on the experience. We believe that if one is open to it, the pursuit of multi-sensorial bathing experiences has a certain mind-body connection where the physiological impacts of these baths can heighten the kind of inward reflection so necessary to live a life full of greater clarity and purpose. Though the physical products we distribute may be sauna rooms, steambath generators, and related products...we believe the real product to be, fulfillment. We delight in connecting people with products that facilitate Experiential Bathing and changing lives in a meaningful way.