BlueChip Picks is a small company based in Knoxville, TN that specializes in creating high-quality guitar picks. The picks are meticulously designed and crafted by a dedicated team of five individuals who work on design, testing, and production. BlueChip Picks prides itself on using an expensive material to create affordable picks with precise shapes, finishes, and bevels. The company utilizes industrial-grade CNC machines in their professional machine shop to ensure consistent quality and close tolerances. Despite the name, the picks are brown and not blue, named after their machine shop, Blue Chip Machining. BlueChip Picks aims to provide musicians with exceptional picks for creating great music.