Everly Music and Cleartone were the brain child of Mr. Phil Everly. He is best known as one half of the legendary Everly Brothers. The brothers are credited with helping to invent Rock N Roll along with Elvis, Chuck Berry, Bo Diddley and several others. When Phil wasn't on tour or recording he had always been a part time inventor and tinkerer. And as far as he was concerned, people were still playing the same kind of old technology strings musicians had been playing since the early 1960's. It was high time for something better. Much better. He and his son Jason (the current President of Everly Music) ripped apart every brand of strings that existed at that point. Comparing wire qualities, core to wrap ratios, winding techniques, and every other facet of music string creation. Phil said everything had to be changed and the only way to do what needs to be done is for us to redesign the winding machines so he could create the changes he wanted from scratch. This was just the beginning... We were so pleased with the results we created a new brand to showcase it. Cleartone. A brand known all over the world. We invented treated strings. Phil isn't with us anymore unfortunately, but his spirit is with all of us at Everly Music and Cleartone. We are the only manufacturer of strings, designed from the machines to our patented treatment, by someone who actually helped create rock 'n roll. And as Phil would say, "It's the only business that I know, where you can change the world in 3 minutes...now go play". Visit our website today to learn more about what makes Everly Music and Cleartone Strings so unique. There you can check out our custom shop, Start Picks and other accessories, and view our full line of treated strings. All 100% designed and manufactured in the USA. Go on, treat yourself.