Fralia Co. and Associates is an electronic manufacturer’s representative company that focuses on providing technical sales and applications support in the Southwest territory of Texas, Oklahoma, Louisiana, and Arkansas. Since its establishment in 1959, the company has been representing manufacturers of electronic components and system solutions for various industries including industrial, military, telecom, geophysical, Point of Sale, and computer industries. Their sales strategy emphasizes leveraging technical sales skills, customer relationships, and the quality of their principals to drive business growth. Fralia Co. prides itself on its professional sales group, experienced field and inside sales staff, and engineers in major markets, offering real technical solutions and excellent customer relationships to ensure success.