PSKW, operating as ConnectiveRx, specializes in providing hub services, patient support, and end-to-end patient affordability programs in the healthcare industry. They facilitate access to needed medications for pharmaceutical manufacturers, healthcare providers, and patients, aiming to simplify the prescription process and ensure patients get on and stay on therapy. PSKW focuses on creating a world where individuals can afford life-changing therapies by offering personalized solutions and industry smarts. Their core services include point-of-care awareness, adherence messaging, and copay adjustment programs to help patients with affordability.