Who Are Puredown? For over 20 years, Puredown has been at the forefront in providing comfortable, natural, certified-quality down & feather goods for bedrooms across the United States, Europe and beyond. Our philosophy is as simple as our vision; to provide only the most premium sleeping experience to our customers with only the finest, responsibly-sourced Down Standard used across our diverse range of home textile products. To this end, we guarantee that our guidelines regarding our eco-friendly materials are upheld to the strictest, most professional standards of care and attention-to-detail to ensure sleep becomes something to look forward to again! In addition to continually building on our many years of experience as one of the leading brands in home textiles, we pride ourselves on making sure our products only contain material responsibly-sourced from our producers in Europe and the USA. What Do We Believe? Safeguarding the environment is crucial to us at Puredown. We rely heavily on eco-friendly methods of production from beginning to end to ensure we leave behind the smallest possible carbon footprint. We also adhere to the global Responsible Down Standard, an independent, voluntary standard aiming to ensure that down and feathers come from animals that have not been subjected to an unnecessary harm.